Facebook is trying to make the options that are used to manage Facebook pages are as effective as possible.
Here's an update from facebook that may affect how you connect with your audience:
Improvements to Insights: You'll now see a new public metric called People Talking About This underneath your fan count to show the number of people on Facebook who have engaged with your page in the last 7 days. Learn more in your Page Insights (Insights are only available to pages which are liked by at least 30 people.)
Discussions: The best way to encourage conversation and feedback is through posts and comments on your Wall. To focus on this, facebook will be removing the Discussions app on October 31st. Learn More about this from Facebook Help Center comments
Check Facebook blog for more updates.
Check out SocialNetGate's Blog for updates on Social Media sites.
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